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Salesforce Interaction-Studio-Accredited-Professional Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Integration and Management | 25% | - Sitemap configuration - Integration with Salesforce and Marketing Cloud - Data sources and identity resolution |
| Topic 2: Setup and Administration | 20% | - Compliance and data governance - User roles and permissions - Account and workspace configuration |
| Topic 3: Interaction Studio Fundamentals | 20% | - Core capabilities and use cases - Solution overview and architecture - Platform navigation and interface |
| Topic 4: Journey Design, Activation and Analytics | 15% | - Customer journey design - Campaign activation and delivery - Reporting, analytics and optimization |
| Topic 5: Audience Segmentation and Personalization | 20% | - Rule-based and Einstein-powered decisioning - Content creation and personalization rules - Audience builder and segmentation logic |
Salesforce Interaction Studio Accredited Professional Sample Questions:
1. Which ETL feed is used to bring campaign tracking data from marketing cloud messaging & journeys or pardot?
A) Manual segment ETL
B) ProductETL
C) Transaction ETL
D) External email campaign events ETL
2. Which data feed integrates purchase data into a profile in interaction studio?
A) Conversion feed
B) Interaction feed
C) Catalog feed
D) Transaction feed
3. What are three areas a business user can apply custom catalog dimensions?
A) Campaign targeting
B) Reporting
C) Recipe exclusions and boosting
D) Template filtering
E) Segmentation
4. What three things does a developer code in web template?
A) Campaign qualification rules
B) Set the control group percentage
C) Defining what can beconfigured in a campaign
D) Client side instructions for rendering
E) HTML and CSS for controlling appearance
5. When should you define goals and filters?
A) After launching a campaign that you want to measure against a goal or filter
B) Over time, when you have something new you want to meausure
C) When you are reviewing campaign statistics for a published campaign
D) Before launching a campaign that you want to measure against a goal or filter
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: D | Question # 3 Answer: A,B,C | Question # 4 Answer: D,E | Question # 5 Answer: C |




